Comments on: forget Comerica, let’s call it Copa again

by: Zack

Wed, 09 May 2007 21:07:06 +0000

For all kinds of corporate branding shenanigans I refer you to David Foster Wallace’s ‘Infinite Jest’ (and much of the writing of George Saunders) where corpoarations sponsor the names of Years such as ‘Year of the Depoend Adult Undergarment’ and ‘Year of the Trial Sized Dove Bar’.

Also- don’t worry I didn’t actually FINISH Infinite Jest. But I have finished all the George Saunders books I have started, I just don’t have any on my shelf for easy reference.

Point being: artists are antennas and by the looks of thing there will be no slowing down of corporate takeover of the cultural landscape. We’ll have branded years yet. Think Mothers Day or the Year 0 A.D. but much more cheesy. (Sorry Mom, you know I love you, but I don’t support hallmark holidays. Mothers day is everyday in my book).

I think Tim’s suggestion of shortening and otherwise marring the good name of these bad institutions is a easy viral way to deprive the companies of their very expensive and insidious plans.

by: girlnextdoor

Wed, 09 May 2007 18:12:43 +0000

Look who recently switched cell phone providers and is still a fussing about the irreparable damages he might have caused poor innocent Sprint.

Comerica has no shame. I can’t wait till all our street names are eaten by corporate names too. Forget Main Steet, I want to live on DTE Energy Place.

by: Timothy

Wed, 09 May 2007 16:54:47 +0000

That article is, as its first line says, \”one man’s opinion.\” Also note that that man is writing for the Detroit News. He says the nickname is \”unfair\”. Unfair? That reminds me of the language of cell phone providers\’ cancellation terms, about how damaging it is to the company when you cancel, how they\’ve been hurt and personally offended. I disagree with that one man. I say as long as it\’s officially called Comerica Park, it should unofficially be called Copa.

by: meximese

Wed, 09 May 2007 16:37:21 +0000

And, let me add, that maybe, Tim, you should think before you react:
http://info.detnews.com/ballpark/9909/30/falls/falls.htm

! the link above was found at http://en.wikipedia.org/wiki/Comerica_Park and was initially linked to http://en.wikipedia.org/wiki/Copa

so.yeah.. we didn’t call it Ti-Sta!

by: meximese

Wed, 09 May 2007 16:31:35 +0000

Tim, the only problem with calling it Copa is the lingering presence of Comerica Bank in the name. Do you see this issue as a revolt against Comerica or simply just a chance to bring back a nickname?

Being a native Michigander, that abhors baseball, I think I might have once referred to the stadium as Comerica Park. But up until I left the state it was always “Tiger Stadium” to me.

So, from someone who doesn’t really like baseball and doesn’t live in Michigan, I’ll offer up my alternative:

The Grradium!
GO TIGERS!